How a YMCA Coach Changed Pickleball Forever | Ben Johns JOOLA Origin Story

Eric White is JOOLA's National Partnership Coordinator, a Senior Pro Player, and easily one of the nicest guys in pickleball. Aaron sat down with Eric to discuss his story of meeting JOOLA's owner, his longtime relationship with world #1 player (and greatest player of all time Ben Johns), and helping Ben secure a deal with JOOLA that helped launch their pickleball brand and take it right to the top of the industry. SUBSCRIBE for more interviews and awesome pickleball content! Follow Eric White on Instagram: @joolamegalodon50 EPISODE TRACKLIST 0:00 - Intro 0:55 - Ben Johns JOOLA Origin Story 1:10 - How Eric met Ben 1:50 - Eric’s 1.5-hour drive to the YMCA 2:00 - Eric meeting JOOLA’s owner 2:55 - JOOLA wanting to sign Ben 4:05 - The long text to Ben 4:30 - Ben growing up training table tennis at JOOLA 4:50 - Ben choosing a paddle Source: The Pickleball Clinic

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